English Riviera Digital Adverts

With the number one top search term on Google, all BID levy-payers and BID voluntary contributors automatically have a standard web page on the official English Riviera website, with the ability to edit your own page. If you would like more exposure, you can invest in any of the following website advertising options to raise your profile and drive more direct traffic to your own business.

HERO IMAGE

• New for 2024: Be the first thing that a user will see when they land on the page. On a desktop, the Hero Image takes up the entire space above the fold, and on mobile a significant portion of the screen. The image will have a caption at the bottom with your business name, and a link that can go directly to your chosen URL.
• Example above at the top of this page.
• Spec: 1920 x 1080px – image only. We will not accept graphics or logos on these images.
• Price: 
  • 3 months: £250pm
  • 6 months: £200pm

FEATURED BOX:

• Returning in 2024, we are re-introducing the opportunity to buy a Featured Box on a website page of your choice. These Featured Boxes appear on every page, usually just below the Hero Image, and are a natural part of the navigation on site. This includes an image, words and a link to your chosen URL.
• An example is below this block of text.
• Spec:
  • Image Spec: 475 x 280px.
  • Text: maximum 160 characters.
• Price: 
  • 3 months: £150pm
  • 6 months: £125pm

SQUARE BANNERS:

• A more traditional and obvious banner that appears halfway down the page on desktop, but take up a large proportion of the screen on mobile.
• An example is below.
• Spec: 300 x 250px.
• Top tips: We recommend keeping the banner design simple with a clear message to improve your performance. One image with a few words of text overlaid, or a limited colour palette graphic with a logo and few words of text is ideal for increasing your click-through rates. 
• Price: 
  • 3 months: £85pm
  • 6 months: £65pm

Competition:

• New for 2024, we are excited to launch a Competition page, promoting your competitions.

• Please note: You are in charge of your competitions, you host the entrance forms, manage the data lists, arrange the T&C’s and organise the winner. The ERBID are solely promoters of the competition, with an image, text and a referral link to your competition URL.

• Price: £100 per competition

E-Newsletter Banner:

Promote your business in the English Riviera monthly newsletter targeting over 30,000 subscribers. There is only one spot per newsletter, meaning you will be the only advertiser.

The English Riviera newsletter has 30k very engaged subscribers. In 2023, the English Riviera average Open Rate was 35%. The industry average for destinations is 20.44%. 

In 2023, the English Riviera average Click-Through Rate was 3.5%. The industry average for destinations' click-through rate is 2.25%. The average number of clicks we receive from each newsletter is 1,700.

You can see an archive of English Riviera newsletters here.

• Price: £300
• Spec:1200 x 500px

Solus E-Newsletter:

New for 2024: takeover our newsletter! Send your newsletter to our 30,000 subscribers based all over the world, with an average 1700 clicks per newsletter. Please note, you are responsible for writing the copy and providing any images or graphics you would like.

Price: £1,000
 

Social Media Advertising:

Promote your business to our 68,000 social media followers with a dedicated post bundle across Facebook, Instagram and TikTok.
Price: £250

ERBID ADVERTISING TERMS & CONDITIONS 2024

• All advertising options described in this rate card are subject to availability and only available from January 1st – December 31st 2024. 
• All payments for additional advertising must be made on time and within 30 days of being invoiced by the ERBID. Late payments will result in advertising being removed. 
• All quoted prices will be subject to VAT. 
• Any advert or competition advertised is solely the responsibility of the business booking the advertising in terms of their own terms and conditions and not the ERBID Company. 
• All content (visual and copy) is the responsibility of the business booking the advertising.
• The business booking the advertising is responsible for design costs and content needs to be supplied in the format requested. 
• The ERBID Company retain the right to refuse any advert content if for any reason it is considered that it may damage the reputation of the English Riviera brand.