UK internet users spend an average of 4.5 hours online each day and are active on 3-4 different social networks. As such Social Media digital channels provide a major opportunity for the English Riviera BID Company to identify, target, reach and influence existing and new visitors.
The English Riviera BID Company is significantly increasing its investment in Digital Destination Marketing and to expand the ways we promote the area online to attract both staying and day visitors, with the focus on promoting the shoulder seasons.