The ERBID Company has published the ERBID2 Consultation – Draft Business Plan in its quest to secure a further £3.5 million to promote the English Riviera for a further 5-years from January 2022.

The formal consultation process involving over 1200 eligible businesses will start in mid-February with the ERBID2 renewal ballot scheduled for May 27^th to June 24^th.  Businesses are to be invited to join online ERBID2 Consultation Workshops and take part in online surveys to share their views.

The Final Plan will be mailed to eligible businesses at the beginning of May and will be the document on which eligible businesses vote and decide whether they want ERBID2.

‘In the wake of COVID-19 I believe that continuing to work in partnership, supporting one another and promoting the English Riviera brand professionally remains absolutely vital and I strongly recommend that all eligible businesses engage in the ERBID2 consultation process as there is a lot at stake’ said Tim Godfrey, Chairman of the ERBID Company.